Cambria – YouTube

Cambria – YouTube

The approach I took in setting up Cambria’s YouTube account included establishing a strategy, rounding up assets, recording video at events, working with a vendor to edit the videos and uploading all videos to YouTube.

Cambria utilizes YouTube to share:

  • Product Announcements
  • Commercials
  • Fundraising Calls-to-Action
  • Product Showcases
  • Spokesperson Features
  • Mascot Rompings
  • Event Videos

Videos are promoted on Cambria’s Twitter and Facebook accounts.